| New Delhi India | 31 Jan 2016 | Asia Samachar |
Malaysian Tourism Promotion Board director Daljit Singh led a group of 50 Malaysian travel trade players and state tourism authorities to the South Asia Travel and Tourism Exchange (SATTE) in New Delhi, India.
The three-day exhibition ends today (31 Jan 2016).
India is one of the top 10 tourist generating markets for Malaysia with some close to 800,000 Indian tourists visiting Malaysia in 2014, according to one online news report.
SEE ALSO: Malindo booking for Amritsar opens today
Daljit, a former senator and a central committee member of Indian-based political party MIC, is also the Indian community relation advisor to Minister of Tourism and Culture Mohamed Nazri Abdul Aziz.
In the recent months, Malindo Air had begun flights to Amritsar, Punjab, and now plans to fly to Lahore, Pakistan, by March 2016.
In December 2015,Singapore-based Scoot Airline had announced plans to fly to Amritsar from 2016 after securing all necessary licenses and no objection certificates (NOCs).
In an event at SATTE 2016, Daljit had presented a sketch book on Malaysia to India’s Minister of Union Tourism Culture and Aviation Dr Mahesh Sharma.
The Malaysian Tourism Promotion Board, or simply known as Tourism Malaysia, was established to promote Malaysia as an exciting tourism destination. In India, it has offices in Mumbai, Delhi and Chennai.
To boost Indian arrivals, Tourism Malaysia will encourage and persuade more tour operators to develop and sell holiday packages to Malaysia with a focus on niche products like luxury travel, shopping, and sports tourism.
A discussion will be carried out with the top travel trade associations in India, namely Travel Agents Association of India (TAAI), Travel Agents Federation of India (TAFI), India Tourism Golf Association, and Outbound Tour Operators Association of India (OTOAI), the same report added.
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